Digital Marketing Strategist

Job description

👉Do you get super-duper excited when you lower CPAs in a PPC campaign?

👉Have you ever debated friends and colleagues alike about proper UTM protocol? 

👉Are you itching to join an innovate and growing digital marketing agency that actually invests in YOU?


Well, you're in luck. WebMechanix is looking for a talented digital marketing strategist to join our marketing services team in Columbia, MD. In case we've never met before, we're an award winning digital marketing agency that helps clients across the globe win in the digital world. 


You'll work with a team of passionate individuals who create high-impact campaigns that help improve client's bottom line. Led by a marketing director with experience in everything digital, we're looking to add a brand new face to the WebMechanix fold. 


Curious about the work you'd be doing? We're glad you asked: 

  • Leading and managing paid media campaigns on all platforms (Google Ads, Facebook Ads, etc.) 
  • Auditing websites for SEO and conversion rate optimization opportunities
  • Creating targeted and automated ROI-focused email campaigns via HubSpot, Marketo, or other MA platforms 
  • Identifying actionable insights through Google Analytics and Google Webmaster Tools
  • Working within a team to implement diverse digital marketing plans on time and on budget
  • Staying up to date on the latest industry trends 
  • Communicating opportunities for new client features and optimizations

Now, picking a spot to work at is a BIG decision. But we like to think we have a special thing going on here. So here's a quick breakdown of what you'll get here: 

  • Unlimited PTO
  • Health Insurance 
  • 401K Matching 
  • Weekly Trainings on anything from smart bid strategies in Google Ads to morning routines 
  • Monthly Mentorship Meetings 
  • 6 Weeks Paid Family Leave
  • Flexible Work Hours 
  • 10.5 Paid Holidays 
  • Healthy (and not-so healthy) snacks and drinks in our pantry  
  • Casual dress code 
  • Actual growth opportunities 

And if you're curious how people feel about working at WebMechanix, check us out on Glassdoor! We're a 4.6/5 :) If you're also curious about the quality of work we do, check us out on Clutch! We're a 4.8/5!  


Drop us a line via jobs@webmechanix.com with any questions about this role. 

Requirements

  • Here’s what you need:

    • 2+ years of hands-on digital marketing experience (agency environment optimal)

    • Experience managing Google Ads campaign (Paid Search, Display, etc.)

    • Strong written and verbal communication skills

  • Here’s what’s nice to have (these are bonus points:)

    • Familiarity with SEO best practices (link building, content strategy, keyword research)

    • Strong copywriting skills + Web Tracking Skills (Google Analytics optimal)

    • Experience managing Facebook Ad campaigns

  • Here’s what’s even better to have (these are a bonus to the bonus points :)

    • Experience in the B2B industry with a focus on lead generation

    • Conversion Rate Optimization background (landing page testing, A/B testing, heatmapping, etc.)

    • Experience with popular CRM platforms (Marketo, HubSpot, Salesforce, etc.)

Sound like your cup of tea? Apply now :)



We are an EEO employer: Minority/Female/Disabled.