Paid Social Manager

Job description

👋In case we've never met before, we're WebMechanix - an award-winning digital marketing agency based in Columbia, MD. We develop and manage high-impact performance marketing programs for over 65+ clients, whether that be through a lead generation campaign, search engine optimization, nurturing prospects and enabling sales, creating compelling ads, improving user experience, or creating and deploying custom technical solutions.


Here’s what you’ll do

Paid Social Managers at WebMechanix manage advertising campaigns through social media ad platforms. This role is laser-focused on delivering outstanding customer acquisition results. You will help define channel strategy, work closely with other marketing strategists and creatives on the plan, execute flawlessly, report on results, and interface closely with clients through every step.


This position will be responsible for maximizing our client’s rate of return on investment (budget and time) through the following activities:


  • Employing a deep understanding of social media platforms such as Facebook, Twitter, Linkedin, Pinterest, etc. to find the right customer at the right time.

  • Present strategy, performance, and key learnings to clients

  • Partnering with creative to develop compelling ads (including text, image, and/or video) that provoke the desired response in the target prospect

  • Executing advertising campaigns and managing buying/bidding strategically, particularly within Facebook and other social advertising networks)

  • Analyzing and reporting on results, with an emphasis on the impact on client revenue and profitability over clicks/audience/engagement.


Requirements

Here’s what you’ll have

  • 3+ years of hands-on paid social experience, with an emphasis on Facebook advertising

  • Proven track record developing and managing complex accounts across paid media platforms

  • A history of quantifiable business impact through digital media

  • A passion for A/B testing of ads, bids, landing pages, and keywords

  • Strong spreadsheet and presentation skills

  • Strong communication skills

  • Ability to self motivate and identify opportunities for enhancing processes and campaigns

  • Able to learn from others and contribute your knowledge to an existing knowledge base

  • Marketing agency experience a plus


Here’s what we offer:

  • Unlimited Vacation Time

  • 8 Weeks Paid Family Leave

  • Health Insurance options w/ Employer Contribution

  • 401(k) Retirement Plan w/ Employer Matching

  • Flexible Work Hours

  • 12.5 Paid Holidays

  • Weekly Training

  • Monthly Mentorship Meetings

  • Casual Dress Code

  • ...and more! Ask us about our favorite benefits!


Here’s where to learn more:


WebMechanix is committed to the principles of Equal Employment Opportunity for all employees and applicants for employment without regard to race, color, religion, age, sex, national origin, disability, genetic information, sexual orientation, or any other category covered by law.


U.S. Citizens Only