👋In case we've never met before, we're WebMechanix - an award-winning digital marketing agency based in Columbia, MD. We run high-impact performance marketing programs for over 65+ clients, which means we have to understand our clients and our clients' customers intimately and manage a lot of digital marketing and advertising to reach them.
We service clients across a variety of industries, including tech, software, education, and healthcare industries. And we're looking for a passionate, seasoned digital marketing expert hyper-focused on creating results for our clients. Sound like you?
Here’s what you’ll do
The Account Director is ultimately responsible for maintaining a strong relationship with large/key accounts, helping to set and direct strategy, while ultimately working through the rest of the digital marketing team to plan and execute high-quality work. They will also serve a pivotal role in growing existing accounts and participating in new client pitches in conjunction with business development.
Account Directors lead large accounts, can credibly advise marketing leader PoCs, act with autonomy, proactively grow their client revenue, and improve satisfaction and performance.
Client Relationship Leadership:
Act as the primary liaison between agency and client, always exceeding client expectations and owning the overall account outcomes
Network within accounts to develop relationships with key stakeholders, influencers and decision-makers
Influence client to work with internal teams to deliver against outcomes
Establish and own a trusted/strategic advisor level relationship with your assigned clients and function as a value-add consultant
Provide strategic guidance internally & externally based on current market conditions, industry insights, changes in client goals, etc.
Constantly educate clients and present relevant, new and innovative ideas to keep them excited
Ensure client’s customers’ are central in strategic decision making
Work with clients to establish business-level goals and initiatives, along with the associated key performance indicators (KPIs) and aligning the external and internal resources to achieve their specific goals
Monitor the production and presentation of client-facing deliverables (reports and decks)
Elevate the quality of the client experience by enhancing the value of our deliverables
Position the work of our team effectively with clients
Agency Collaboration / Performance:
Co-create strategic plans alongside other key team members to impact KPIs and accomplish goals, both through quarterly plans and ad hoc efforts
Participate in new business pitches & sales strategies
Achieve renewals of annual contracts while developing and closing add-on sales
Manage budgets internally to maintain profitability by client and book of clients
Create and deliver accurate forecasts and quarterly client planning
Here’s what you’ll have
5+ years of marketing experience
Proven experience leading campaigns, projects, and clients in digital marketing, including PPC, SEO, Database Marketing, Display Media, Analytics, and Paid Social
Highly articulate, with the ability to present to executive clients with confidence
Excellent project management skills
Versatile and flexible, with the ability to work well under pressure
Strong client leadership and persuasion skills
Track record of success developing and nurturing client relationships
Ability to apply marketing insights and ideas to client objectives
Ability to effectively lead internal team members
Ability to conduct yourself ethically
Deep understanding of Google Analytics, Google Ads, Facebook Ads, keyword tools, reporting tools, and a range of popular digital marketing tools
A great attitude, a willingness to learn and master new skills, and a commitment to excellence
Bachelor’s degree in a related field (in marketing, communications, psychology, or general business) preferred
Even better if...
Agency experience, especially in a client leadership role
Experience developing and presenting Digital Strategy
Google Ads Certified
Google Analytics Certified
Experience in B2B software, higher ed, or strategic consulting
Here’s what we offer:
Unlimited Vacation Time
8 Weeks Paid Family Leave
Health Insurance options w/ Employer Contribution
401(k) Retirement Plan w/ Employer Matching
Flexible Work Hours
12.5 Paid Holidays
Monthly Mentorship Meetings
Casual Dress Code
...and more! Ask us about our favorite benefits!
Here’s where to learn more:
Shoot us an email at firstname.lastname@example.org if you have any questions!
WebMechanix is committed to the principles of Equal Employment Opportunity for all employees and applicants for employment without regard to race, color, religion, age, sex, national origin, disability, genetic information, sexual orientation, or any other category covered by law.
U.S. Citizens Only